Ruben Vezzoli
Ruben Vezzoli
26 years old | Italian
Web Analyst @ Würth

It all started when I was 13 and I launched my first website. Nowdays, I have over 7 years of experience working in E-commerce startups & large firms.
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Google Analytics

Get Visitor ISP Name with Google Tag Manager

A couple of days ago, I was analyzing a dataset and I realized that some company’s internal people are clicking on remarketing banners without knowing that the company is paying for every single click.

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How to recreate a Custom Channel Grouping while using Google Analytics API

As a marketer, one of the first things I do when I start to work with a new client is to check the Acquisition Report in Google Analytics – because it gives me an idea of the marketing activities and the performance of every single channel.

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How to exclude WordPress internal traffic from Google Analytics using Google Tag Manager

Today I’m going to show you how to exclude your internal traffic from the Google Analytics data.

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Topics

  • GOOGLE ANALYTICS
  • GOOGLE TAG MANAGER
  • GOOGLE DATA STUDIO
  • R PROGRAMMING
  • SQL
  • SEO
  • SEM

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