Ruben Vezzoli
Ruben Vezzoli
27 years old | Italian
Web Analyst @ Würth

It all started when I was 13 and I launched my first website. Nowdays, I have over 8 years of experience working in E-commerce startups & large firms.
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SEM

RAdwords: how to access Google Ads API using R

In this guide, I’m going to show you how to pull data out of Google Ads using the APIs and an R Package called RAdwords.

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How to recreate a Custom Channel Grouping while using Google Analytics API

As a marketer, one of the first things I do when I start to work with a new client is to check the Acquisition Report in Google Analytics – because it gives me an idea of the marketing activities and the performance of every single channel.

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OM Ideas: The importance of clickstream data for Search Marketing

If you follow me on Facebook, you might know that from time to time I share my thoughts about the online marketing industry.

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Google Marketing live – Recap

After a couple of months, I finally had some time to update my blog.

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How to do Keyword Research for Affiliate websites

keyword-research-affiliate

Keyword Research is one of the most important activities if you are a blogger and you want to increase the visibility of your website on Google.

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Topics

  • GOOGLE ANALYTICS
  • GOOGLE TAG MANAGER
  • GOOGLE DATA STUDIO
  • R PROGRAMMING
  • SQL
  • SEO
  • SEM

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